Tutorial Assignment #11 - Final Exam Review: Apps

Tutorial Assignment #11 - Apps

The word app came from application software. Apps are designed to help the user perform a specific task. A lot of apps are made available for smartphone and tablets and those are called mobile apps. In order to create a really good app, the user interface needs to look really good, target a specific audience and it doesn’t make people want to delete it after they try it out. Really popular mobile apps include Flappy Bird, Angry Birds and Candy Crush. Individuals and organizations like to create apps because it can help them reach a broader audience, reach new people and provide information and market research. There is a website called Appy Pie and it is rated #1 mobile app builder in the world. After the app is created, there are many ways to promote and market the mobile app. Some strategies include: shortening the URL, generating a QR code, promote using social media, submit the app to review sites, target publications that think they will find the app useful, YouTube and use forums to post regularly to topics that are connected or similar to the app.