Final Project - Effective Search

Effective Search

Google syntax is important in everyday lives. Whether it is for a student who is doing a research essay or just a regular day to day person trying to look for something on Google, learning how to search effectively and efficiently is important. It can save you lots of time because key words are the key when doing a Google search. When we use the right words, we will be able to find the information much faster. Learning how to do an effective search is a powerful skill. Think about all those times where we went to Google to search for something. Once we understand the way search engines work, we have the ability to look for information quickly, effectively and more relevant to the search. Like all of us, when the correct results don’t show up, it can get frustrating. Learning how to find the right combination of phrases and keywords is difficult. Looking through Google’s search guide will help you do a more effective search with the suggested methods.

Here are some tips to do an effective search:

1.    Keep it short

2.    Use quotes

3.    Search a website

4.    Search a domain extension

5.    Tell the search engine what you don’t want and be specific about it

6.    Use OR between words

7.    Avoid using synonyms

8.    Do a specialty search

For a more detail information visit this website.

Final Project - Search Engine Optimization

Search Engine Optimization

SEO is the short form of search engine optimization and it refers to a method that people utilize to help their content increase to the front page on Google or other search engines. There are two techniques: black hat and white hat. Black hat refers to a system that is against the standard rules and practices. White hat refers to a system that is considered moral and encouraged. No matter which technique people use, Google doesn’t like SEO because Google wants to focus more on developing their own algorithms to help deliver better quality content. Google suggests that instead of using SEO strategies, they recommend web users to create good quality content, update their websites daily and follow Google’s own “Webmaster Guidelines”. When web users are trying to build their content, the best thing to do is post good content, post frequently and create links with other members of the same community. Another strategy is to have a guest blog because it can help their website rise in a Google search especially with another name added as a tag. Being able to social with other members in the community is a great way to help build engagement and exposure without relying on Google. Another important strategy is to have good quality photographs. This is important because every web user will want to see images that are in focus. It is always good to have more images uploaded than to have not enough. Here is a link to 8 SEO stats that are hard to ignore.

Final Project - Why Use Google?

Why Use Google?

Google is the leading search tool on the Internet today. Not only is it the best web search engine, it also includes features such as image search, map, news and much more. Google is fast, appropriate and the largest single catalogue of web pages made available today. As shown here, this website has a list of top 15 most popular search engines. It is made up of over 60 trillion individual pages and it is constantly continuing to grow bigger and bigger. Google searches the web by crawling. It means that we follow links from page to page. As searchers we sort each page by their content and other factors. All of the contents are kept tracked of in the index which is over 100 million gigabytes. Then, Google write programs and formulas to distribute the top results possible. As we begin to search, algorithms look for clues to get a better understanding of what we mean. This includes different search methods, spelling, auto complete words, phrases or sentences, synonyms and query understanding. Based on all those clues, Google brings up relevant documents from their index. Each result is ranked based on the quality of the site and page, how fresh the page looks, safe search, user context, worldwide search and translation. Every webpage may include spam and Google works hard to fight them to help keep our results relevant to our search. Most of the spam is removed automatically. Every time we type something into the Google search bar, it goes through these steps. What’s even better is that all these steps happen in 1/8^th of a second. 

Tutorial Assignment #10 - Piktochart

Six Visual Solutions To Complex Digital Marketing/Analytics Challenges blog by Avinash Kaushik

Tutorial Assignment #9 - Codeacademy

Learned HTML.

Tutorial Assignment #8 - PSA Copyright

Here is a video about Copyright posted on Youtube created by Derrick Wee and I.

https://www.youtube.com/watch?v=KWYiRVE5Prs&feature=youtu.be

Tutorial Assignment #7 - Design

An app built for phone users on Arches National Park, Utah.

http://apps.appypie.com/html5/arches-national-park